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What’s the Most Important Ecommerce Challenge? On-time Shipping

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This MarketingSherpa Blog post features a video interview conducted by Daniel Burstein, Director of Editorial Content, MECLABS, with Debbie Hauss, Editor and Chief of Retail Touchpoints.

They discussed the biggest challenge facing retailers today. It’s not digital marketing, mobile technology or merchandising. It’s fulfillment – and if you don’t get that right, nothing else is worth the effort according to Debbie.

Is Networking in Social Media a Worthy Investment?

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An interviewer posed this question to me recently: Is networking in social media a worthy investment? My answer: Depends upon what you call worthy. Is building and extending relationships worthy? Is having friends, fans, advocates who support you worthy? We have to move beyond simple sales and marketing and realize that relationships are the new […]

20 Internet Marketing Stats for 2014 You Need to Pay Attention To

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Internet marketing has taken a serious part for business these days. Get some tips to boost your internet marketing tactics.

There are multiple ways to create Internet marketing for your business. One of the better ways is to check out the current stats and predictions, and...
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There Are No Tricks or Short-Cuts

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How can your company encourage customer to market for you through word of mouth and sharing? Too many companies are looking for tricks or short-cuts… First and foremost, by delivering an exceptional product. Next… do everything you can, in every part of your business, to make every interaction with your customers and prospective customers, remarkable. […]

These Are The Secret Apps That Only Apple Employees Get To Use (AAPL)

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Apple is a company known for its secrecy. New products are developed in design head Jony Ive's top-secret lab facility, which only a handful of Apple employees are able to gain entry to.
When a prototype iPhone 4 was carelessly left in a bar by an Apple employee, the company quickly scrambled to retrieve it, fearful that journalists and competitors could use it to find out what goes on during the making of a new product. 
New Apple employees are given access to a suite of apps to help them communicate with each other, test devices, and deal with customers.

Newsletter Engagement: 3 tactics Calendars.com used to improve its monthly sends

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At MarketingSherpa Email Summit 2014, Calendars.com presented how it went from promotional emails to engaging content sends. In this MarketingSherpa Blog post, see a clip from the presentation to inspire your email marketing efforts.

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