Partner Profile: How Va. Firm Soared Onto SP 500

Also, in that profile, Nina talked about "doing big things" to get the company's name out there. What are some of those big things?

We're doing IT … conferences, we are attending different networking and industry events … We try to attend as many events that we can [to] get our name out there. We're working with some of our manufacturer partners to put collateral together and get it out there. We've done some cold calling, some email blasts, but not a whole bunch. Federal customers don't like [them] so we don’t do a [lot] of that.