Articles from Best Marketing (trending on the web)

Ad blocking software is on the rise, and that has major implications for digital media

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A new report from the Financial Times says some of the biggest tech companies — including Google, Amazon, and Microsoft — are paying the owner of Adblock Plus to unblock ads on their websites. Some companies are reportedly paying "30% of the additional ad revenues" they'll make after the ads are unblocked. They're doing this because more people than ever are using ad blocking software, which is a growing threat to internet businesses that rely on advertising.

Vendor Selection: A 5-step process for choosing a marketing automation solution or agency

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Mitch Zlotnik, President, and Seth Pauley, Vice President, both of Audimute Acoustic Panels, joined MarketingSherpa's Daniel Burstein to discuss how to select a marketing automation vendor. Watch this video to hear tips on what marketers should look for in a marketing automation vendor, as well as advice for choosing an agency.

Why Marketers Need To Listen To A Super Bowl Winning Quarterback And Wide Receiver

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Not sure if you heard or not but the Super Bowl is this coming Sunday. Just felt it my duty to remind you all of that in case you were, say, on another planet the last week or so. Unlike any event in the entire world, the Super Bowl is of course the culmination and ... Read more

Blogger Intervention: 3 reasons why no one is engaging with your content

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Maintaining a blog is a key aspect of any content marketing strategy. This MarketingSherpa Blog post offers three reasons why your blog content might not be performing as well as it should. A key takeaway? Cater to your customer and reader’s needs.

Most Important Lessons We Can Learn from Children

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We talk and write a lot about what we are teaching our children and what they are learning from us – but if we only focus on one side of this teaching/learning relationship, we are missing some of the greatest examples of our lives.  Following are my 12 most important lessons we can learn from ... Read more

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