How we talk about sexual assault online | Ione Wells

We need a more considered approach to using social media for social justice, says writer and activist Ione Wells. After she was the victim of an assault in London, Wells published a letter to her attacker in a student newspaper that went viral and sparked the #NotGuilty campaign against sexual violence and victim-blaming. In this moving talk, she describes how sharing her personal story gave hope to others and delivers a powerful message against the culture online shaming.

In Purchasing Negotiations, Pairs of Men Lean to the Extreme

When we make decisions about what to buy, we often do so with another person. Domestic partners make joint purchasing decisions about homes, appliances, cars, and vacations. Pairs of college students often decide together what apartment to rent. Two investment bankers might select stocks together. And when two friends plan a night out, they might
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Make the most of trends in salary negotiation

Several U.S. states have passed new fair-pay laws in the past year that could have dramatic effects on how salary negotiations are conducted in the workplace. Although the laws focus primarily on closing the salary gap between men and women, they have opened up a discussion about strategies that both employers and job candidates might
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Teaching Children to Self-Advocate

DEAR NEGOTIATION COACH
QUESTION:
Our two young children are natural-born negotiators when it comes to getting what they want from their dad and me, but they tend to rely on us to advocate for them with those outside the house. How can I help them be effective negotiators with their friends, teachers, and others?
ANSWER:
We’ve all read the
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How Apple botched its TV expansion deals

Successes & messes
In recent decades, Apple often found success by charging headfirst into unfamiliar industries, from book publishing to music to mobile phones, and disrupting their longstanding business models. In the early 2000s, for example, the company’s cofounder, Steve Jobs, pressured music labels into replacing their model of selling $15 CDs with the practice of
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It’s not intuitive: To better read emotions, think more rationally

Negotiation research you can use
In negotiation, reading others’ emotions is a critical skill. When you can accurately assess whether a job candidate is pleased by a salary offer, if a potential customer is growing impatient with a sales pitch, or if a colleague was hurt by something you said, you will be able to respond
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Howard Raiffa Taught Us to Make Better Decisions

If you’ve ever made a decision tree, engaged in risk analysis, or created a scoring system when preparing for a negotiation, you benefited from the work of economist Howard Raiffa, whether you realized it or not. And the decisions you’ve made in your negotiations likely have been far smarter as a result.
Raiffa, a Harvard Business
The post Howard Raiffa Taught Us to Make Better Decisions appeared first on PON - Program on Negotiation at Harvard Law School.

How to take storytelling risks through publishing

“Brands suddenly realized, 30-second spots aren’t working. There’s got to be a better way for us to tell a story,” Morgan Spurlock, Academy Award-Nominated Director, Super Size Me, said in our MarketingSherpa 2016 Media Center interview. “That’s when they started looking at creative ways to make content tell stories.”

Read on to see how to take low-cost risks in content marketing that could pay off big with customers.

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