Biting A 'Piece Of The Pie' In Digital Transformation
Digital transformation is more than a buzzphrase. It has seized the attention of many business executives, who see it as a way to rein in costs and get closer to customers.
And that goes for midmarket businesses, which are generally not as well-heeled financially as their larger counterparts.
Solution provider giant SWC Technology Partners has addressed the midmarket opportunity in a recently published whitepaper. Ric Opal, senior director at Oak Brook, Ill.-based SWC – No. 395 on CRN's Solution Provider 500 – talked with ITBestOfBreed about the midmarket and digital transformation. Click through to read his insights in this interview, which was edited for brevity and clarity.