The cloud conversations between solution providers and their customers have gotten deeper, looking beyond the need to just address just one solution that will save money.
That's one conclusion Seth Robinson reached after technology research nonprofit CompTIA released the results of its Trends in Cloud Computing study in September.
With solution providers jumping in on the growing Internet of Things action, where are the best opportunities and how should channel partners address IoT with customers?
Technology industry watchers have been using the phrase "digital transformation" on many occasions recently as a way to describe how businesses need to deploy technology to sharpen their focus on customers, and to exhort IT executives to meet that challenge.
(NOTE: This story was originally posted to CRN.com Nov. 2.)
If you've been wondering whether the Internet of Things would be a welcome addition to your offerings, there's new research that should convince you to join the party.
The IoT market is perhaps more lucrative and complicated than many once thought, a study by ABI Research found. And as such, vendors are becoming more strategic in expanding their partner programs to loop VARs and system integrators into their IoT strategies, ABI says.
(NOTE: This story was originally posted to CRN.com Nov. 1.)
Headlines about security hacks may be enough to scare a business executive into calling his IT service provder, but the head of Palo Alto Networks suggests that you shouldn't ignore what might be happening inside his company's own systems.
Cloud-based backup and recovery is the #1 cloud service for new revenue growth potential for Managed Services Providers (MSP’s). However, many MSP’s struggling with finding a way to offer this solution to their customers in a simple, quick and cost effective way due to the complex nature of the infrastructure needed for this offering.
Is there a cloud services gold mine awaiting the channel? And how can solution providers help clients migrate legacy systems to the cloud? Read all about it here.
The channel has an enormous opportunity to help businesses make sense of their data, using the cloud, artificial intelligence and deeper conversations with customers, according to Eric Loper, Microsoft's director of U.S. national solution provider sales.