Many solution providers will promote their volunteer efforts for charitable causes, especially in the communities where they're based. These efforts serve as brand builders and send a message that a business' focus can branch out beyond just the work it does.
It’s that time of year again; school instruction is coming to a close and Jeff Spicoli is about to get a visit from Mr. Hand to go over the history lessons he ignored (reference: Fast Times at Ridgemont High).
Social media may be an effective way to enhance your company's brand, but how much can it enhance your revenue?
Apparently a lot, for most businesses. About three of every five organizations that engage in what's called social selling reported a significant positive impact on revenue in 2016, according to data from Feedback Systems, a market research firm and consultancy.
Everyone loves making year-end predictions, and this one was a popular pick from last year: blockchain would disrupt everything in 2017, including integration. Those making that claim are right on the money. Blockchain—a shared, immutable ledger for recording the history of transactions—needs the most secure integration right now. Here’s why.