4 Ways Dell EMC Partners Can Succeed With New Digital Marketing Platform

Submitted by Matt Brown on July 28, 2017, 10:57 am EDT

(NOTE: This story was originally posted to CRN.com July 27.)

More Ammo For More Sales

Want To Boost Marketing And Sales? Here Are 7 Insights

Submitted by Rick Saia on July 20, 2017, 12:29 pm EDT

Goals And Obstacles

Marketing and sales have one common goal: Getting businesses or consumers to buy your product or service. But getting them to do that doesn't come without occasional roadblocks.

How Volunteering Can Pay Off For Business

Submitted by Rick Saia on July 11, 2017, 11:47 am EDT

Boost To Morale, Workplace Atmosphere

Many solution providers will promote their volunteer efforts for charitable causes, especially in the communities where they're based. These efforts serve as brand builders and send a message that a business' focus can branch out beyond just the work it does.

Doing Social Media, The Right Way

Submitted by Rick Saia on June 30, 2017, 10:12 am EDT

It's Social Media Day, which offers a good time to focus on what you don't want to do when it comes to your social media strategy.

(Note: This has nothing to do with sending tweets that cause controversy.)

Dell EMC's Cook: Partners Warming Up To New Marketing Initiative

Submitted by Alec Shirkey on June 27, 2017, 4:40 pm EDT

(NOTE: This story was originally posted to CRN.com June 22.)

K12 - This is U.S. history, I see the globe right there.

Submitted by NPD Channel on June 27, 2017, 10:05 am EDT

It’s that time of year again; school instruction is coming to a close and Jeff Spicoli is about to get a visit from Mr. Hand to go over the history lessons he ignored (reference: Fast Times at Ridgemont High).

How Social Media Can Boost Sales

Submitted by Rick Saia on June 22, 2017, 1:18 pm EDT

Social media may be an effective way to enhance your company's brand, but how much can it enhance your revenue?

Apparently a lot, for most businesses. About three of every five organizations that engage in what's called social selling reported a significant positive impact on revenue in 2016, according to data from Feedback Systems, a market research firm and consultancy.

5 Ways To Find More Customers

Submitted by Ludovic Gougat on June 15, 2017, 11:20 am EDT

Ludovic Gougat (pictured) is senior vice president of experience strategy at RAPP, a direct marketing agency with U.S. offices in New York, Los Angeles, Dallas and San Francisco.

Announcing IBM integration capabilities for blockchain

Submitted by IBM Channel on June 13, 2017, 2:01 pm EDT

Everyone loves making year-end predictions, and this one was a popular pick from last year: blockchain would disrupt everything in 2017, including integration. Those making that claim are right on the money. Blockchain—a shared, immutable ledger for recording the history of transactions—needs the most secure integration right now. Here’s why.

5 Ways To Succeed With Social Media

Submitted by Rick Saia on June 9, 2017, 10:37 am EDT

How Solution Providers Can Cash In With Social Media

Social media has proven to be a valuable vehicle for businesses – especially solution providers – to spread the word about product and service offerings and to demonstrate their expertise.

And, of course, generate more sales.

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