10 Solution Provider Social Media Missteps And How To Avoid Them
Submitted by Sarah Kuranda on
Losing Steam
It's easy to get excited about social media, then fall off as other things come up. But, "sustainability is key," when it comes to social media, O'Malley said. With a foundation in place, including assigning staff and establishing a social media policy, solution providers should make sure to keep up if they want to see it drive sales leads and demand generation.