10 Solution Provider Social Media Missteps And How To Avoid Them
Submitted by Sarah Kuranda on
Not Training Employees
Training employees on social media is "really, really" important, O'Malley said. However, she recommends not just training the marketing teams, but also the sales, engineering and executive teams on best practices, as well. She said there are a lot of resources available to help get employees up to speed on the right communication skills for social media.