Articles from Best Marketing (trending on the web)

The CMO Technology Conundrum And How To Solve It

Submitted by on

“The first rule of any technology used in a business is that automation applied to an efficient operation will magnify the efficiency. The second is that automation applied to an inefficient operation will magnify the inefficiency.” —Bill Gates Given the vast array of technology, data points, channels, and tactics available, new technology and marketing automation ... Read more

Omni-channel Marketing: How do you define the term?

Submitted by on

Omni-channel marketing is one of the latest buzzwords showing up in industry publications, content marketing pieces and presentations. To help put a definition behind this industry buzzword, in this MarketingSherpa Blog post, we reached out to three marketing thought leaders to get their insight into just what omni-channel marketing means.

Huawei launches the P8 smartphone

Submitted by on

Today at the Old Billingsgate, London’s renowned arts and fashion venue, Huawei unveiled the Huawei P8 smartphone. The device blends technology, style, and usability, introducing a range of new features and revolutionary camera functions.
Highlights of Design and Technology

#NAOTALKS: Ted Rubin’s New Way to Social Marketing

Submitted by on

Originally posted February 11, 2015 by Jasmin Martin in Nao Talks Ted Rubin is a veteran in the game of social marketing. He’s well known for being a brand strategist, keynote speaker and social media marketing influencer, but Ted is most recognized for evangelizing the term  Return on Relationship™ – a social marketing principle centered around the relationship between brands and their audience. Return ... Read more

Content Marketing 101: Tips on content strategy

Submitted by on

Content marketing is a major channel in any digital marketing strategy. This MarketingSherpa Blog post offers tips on content marketing basics, including resources for content, types of content to include in the overall mix and understanding when your content should provide general information and when the focus needs to shift to more targeted topics depending on where the recipient is in the buying pipeline.

Pages