Sony looking to scale back mobile operations

Japanese consumer electronics giant Sony indicated it may be ready to throw in the towel on mobile handsets. In review of its overall corporate strategy, Sony is trying to convince investors it is focused on profitability and “Return of Equity” and has accordingly classified its business units according to how much it thinks they will contribute to this aim.

Why Millennials Should Be The Focus of Your E-Commerce Strategy With Social Media Marketing

Millennial consumers are the largest generational group to be widely targeted by marketers, and for good reason. However, they shop quite differently than older age groups, and online retailers must learn to relate to them in order to capture their loyalty. We know that millennials are social animals, and advancements in mobile technology have made […]

Pages