Articles from Best Marketing (trending on the web)

Super Easy Fishing Lessons for Modern Marketers ~via @InsideCXM

Submitted by Anonymous (not verified) on September 26, 2014, 2:26 am EDT

There are some great marketing lessons to be taken from fishing, and I’m not talking about the “ph-” variety. If you’ve ever been fishing with an expert, on that expert’s home turf, you know that it can be an almost artistic experience. Before your boat even hits the water, your expert companion tells you where […]

Report: Millennials Have Appetite for Imaging Solutions

Submitted by Anonymous (not verified) on September 25, 2014, 4:37 pm EDT

A newly released Zogby survey polled those aged 18-34 on their smartphone habits.

How To Be A Social Media Missionary

Submitted by Anonymous (not verified) on September 25, 2014, 4:24 pm EDT

Guy Kawasaki is regarded as the father of evangelism in business. Evangelism is a religious term. He drove loyalty to Macintosh computers by converting followers to the gospel of Apple. This loyalty is akin to a religious belief and carries on unabated today.

OpenStack Can Be 'Rosetta Stone' Of Cloud

Submitted by Anonymous (not verified) on September 25, 2014, 2:42 pm EDT

Nebula chief strategy officer Chris Kemp explains OpenStack's ambitions to be the universal translator between public and private cloud systems.

Salesforce connects ExactTarget's CRM platform to mobile apps

Submitted by Anonymous (not verified) on September 25, 2014, 2:34 pm EDT

ExactTarget's existing flowcharting system for designing customer interactions--originally created for managing e-mail campaigns--was extended this week to both manage and create mobile apps.

New Study Confirms Marketers Missing Critical Technology Integration Capabilities

Submitted by Anonymous (not verified) on September 24, 2014, 10:26 am EDT

A study of marketers released today confirms that the skills and technologies needed to deliver well-orchestrated omni-channel customer experiences are lacking at most companies. The research conducted by Signal, a marketing technology firm, quantifies the gap between expected benefits of integrated marketing platforms and the current state of fragmented systems. Over 90% of marketers believe that highly integrated platforms will help deliver more efficient programs, better customer experiences and higher marketing ROI.

Why Your Social Strategy Is Broken And How To Fix It

Submitted by Anonymous (not verified) on September 24, 2014, 9:24 am EDT

For any social strategy to succeed, it must solve a social problem. Joining the conversation is not enough, you must lead it.

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BlackBerry courts business users again

Submitted by Anonymous (not verified) on September 23, 2014, 11:30 am EDT

After a botched attempt at a consumer phone, it's changing course with a new model that aims squarely at its original market

Why Apple won't kill off Beats Music

Submitted by Anonymous (not verified) on September 23, 2014, 10:17 am EDT

Beats Music brand won't face the chopping block after Apple aquisition, but it may be transformed

Email Personalization: Craft forms with purpose

Submitted by Anonymous (not verified) on September 23, 2014, 8:09 am EDT

In this brief video from MarketingSherpa Email Summit 2014, see how to implement effective email sign-up forms to tailor personalized email content for your subscribers.

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