3 Ways Understanding Data Helps You Play to Win

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3 Ways Understanding Data Helps You Play to Win
In sales, the ultimate winning feeling is turning that prospective lead into a closed one. When you analyze the battlefield to truly understand your competition, the victory is that much sweeter; it sparks that already lively competitive gene all great salespeople have.

A temporary tattoo that brings hospital care to the home | Todd Coleman

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What if doctors could monitor patients at home with the same degree of accuracy they'd get during a stay at the hospital? Bioelectronics innovator Todd Coleman shares his quest to develop wearable, flexible electronic health monitoring patches that promise to revolutionize healthcare and make medicine less invasive.

What’s Keeping You from Closing the Deal?

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When talks stall, it’s tempting to jump to conclusions: “It’s purely a price gap.” “They’re being unreasonable.” “We’re not communicating well.” “We’re in a weak position.”
The post What’s Keeping You from Closing the Deal? appeared first on PON - Program on Negotiation at Harvard Law School.

We've stopped trusting institutions and started trusting strangers | Rachel Botsman

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Something profound is changing our concept of trust, says Rachel Botsman. While we used to place our trust in institutions like governments and banks, today we increasingly rely on others, often strangers, on platforms like Airbnb and Uber and through technologies like the blockchain. This new era of trust could bring with it a more transparent, inclusive and accountable society -- if we get it right. Who do you trust?

Content Marketing…. the Times They are a Changing

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Things ARE changing. Traditional advertising certainly isn’t extinct, but there is simply too much noise out there, and people are sick of it. They’re shutting out the blast advertising that has crept into every aspect of their lives and centering in on the things they truly care about—friends, family, personal interests and need, and social ... Read more

Ballroom dance that breaks gender roles | Trevor Copp / Jeff Fox

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Tango, waltz, foxtrot ... these classic ballroom dances quietly perpetuate an outdated idea: that the man always leads and the woman always follows. That's an idea worth changing, say Trevor Copp and Jeff Fox, as they demonstrate their "Liquid Lead" dance technique along with fellow dancer Alida Esmail. Watch as Copp and Fox captivate and command the stage while boldly deconstructing and transforming the art of ballroom dance.

The Radical Idea: Outsourcing that touches the customer is penny wise, but pound foolish

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Many business decisions are made in a vacuum. One department decides based on its own key performance indicators how a business process should be carried out, without consideration of the ultimate boss – the customer.
In this “The Radical Idea” blog post, our aim is to raise a question in your mind about traditional business orthodoxy towards outsourcing, and make sure Marketing has a seat at the table anytime an outsourcing decision touches the customer.

Live Webinar: Tips to Improving Email Campaign Performance

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Live Webinar: Tips to Improving Email Campaign Performance
It’s all about the data we keep! The average email list depreciates by 25% every year. That being said, your email database is the foundation of your email marketing strategy and, as an email marketer, it is crucial that you have a clean list of contacts that are likely to interact with your email campaigns!
RESERVE YOUR SEAT TODAY 
Join us for our first joint webinar with Matt McFee, Partner atBriteVerify on Wednesday, October 26th at 2:00 p.m. EST. We will discuss:
The evolution of email decay

5 ways to lead in an era of constant change | Jim Hemerling

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Who says change needs to be hard? Organizational change expert Jim Hemerling thinks adapting your business in today's constantly-evolving world can be invigorating instead of exhausting. He outlines five imperatives, centered around putting people first, for turning company reorganization into an empowering, energizing task for all.

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