Marketing and Technology Converge in the C-Suite: The Rise of the Chief Digital Officer

Technology has changed the way we work and live. The lines between our personal and professional lives have blurred. And the combined powers of digital, social, mobile, and cloud technologies are empowering both individuals and organizations to reach beyond yesterday’s boundaries of innovation. Today, modern multichannel customers have set the bar so high now in terms of their expectations for brands, that good customer relationship management (CRM) is the minimum expectation.

6 Steps For Creating A Better Company Culture Through Play

To survive, leaders need to engage their employees in the creation of an “adaptive culture.” According to Gene Jones, creator of the Triviation program for corporate training and an expert on breakthrough thinking, one of the greatest answers to this growing challenge is play.

Marketing and Technology Converge in the C-Suite: The Rise of the Chief Digital Officer

Technology has changed the way we work and live. The lines between our personal and professional lives have blurred. And the combined powers of digital, social, mobile, and cloud technologies are empowering both individuals and organizations to reach beyond yesterday’s boundaries of innovation. Today, modern multichannel customers have set the bar so high now in terms of their expectations for brands, that good customer relationship management (CRM) is the minimum expectation.

Marketing and Technology Converge in the C-Suite: The Rise of the Chief Digital Officer

Technology has changed the way we work and live. The lines between our personal and professional lives have blurred. And the combined powers of digital, social, mobile, and cloud technologies are empowering both individuals and organizations to reach beyond yesterday’s boundaries of innovation. Today, modern multichannel customers have set the bar so high now in terms of their expectations for brands, that good customer relationship management (CRM) is the minimum expectation.

LinkedIn Launched A New App To Make Networking Easy — Even For People Who Absolutely Hate It

Networking can feel like a necessary evil: You know it's important, but doing it right takes a lot of effort. LinkedIn's goal is to make it all easier.  Today, the company released a new app that helps you keep track of what's going on in the professional lives of the people you're connected with. When you open LinkedIn's Connected app, you'll be greeted with a list of the most important updates in your network — if it's someone's work anniversary or birthday, or if they changed jobs, or were mentioned in the news.

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