Alright, so you’ve got your highly targeted and profiled list of 1,000 partners using the “Channel Partner Recruiting Model,” we talked about in our last blog post. Now, how do you make sure that you engage them in order to recruit them?  How will you manage those recruited partners that warrant such attention? Engaging Channel […]The post Engaging Partners You Want to Recruit & Managing Those You Have appeared first on Channel Maven Consulting.

First, you need to understand the cultural code.

When you're running a service-based business, the most important challenge you'll face isn't what your client wants. It's what you promise them you'll deliver.

To convey your company’s identity, purpose, and value in a powerful way.

According to a report from Harvard Business School, as many as three out of four startups fail to succeed in the long term. To hold their own amongst established competitors, startups need strong leadership teams and effective business strategy. I recently spoke with Tridivesh Kidambi, newly appointed CFO of CallFire, a technology company that provides voice and text connectivity to businesses, to learn more about how a company determines it needs a CFO and what it takes to be the CFO of a startup.