Best- And Worst-Performing Cloud Computing Stocks July 14th To July 18th And Year-To-Date

The highest performing cloud computing stocks year-to-date when measured by share price gains are NetScout Systems (NASDAQ:NTCT) up 45.72%, Zendesk (NYSE:ZEN) up 31.35%, Intel (NASDAQ:INTC) up 29.84%, Activision Blizzard (NASDAQ: ATVI) up 28.6%, Fusion-IO (NYSE:FIO) up 26.15% and Akamai (NASDAQ:AKAM) up 25.56%.  A $10K investment in NetScout Systems shares on January 2nd of this year is worth $14,951 as of market close Friday, leading all 55 companies in this index.

Comcast's PR Nightmare Can Befall Midsized Companies: Your Company Could Be Next

Midsized company CEOs enjoying growth should be warned by Comcast’s PR nightmare over its horrendous customer service.  They could be next.  Midsized companies are particularly vulnerable to such operational meltdowns since they often lack resources, lack operational experience, and often have a sales culture that values growth over resilient, top quality operations that can absorb inevitable surprises.

What Cloud Computing Customers Want: Clarity, Simplicity, Support

The lines between cloud providers and cloud consumers keep getting fuzzier every day. Many enterprises are engaged in both offering services through their own clouds, as well as subscribing to cloud services from public providers. To meet the consumption side of the equation, there is now a mega-industry of public cloud service providers that are aggressively competing for this online market. Vendors within this mega-industry are overwhelming customers with a bewildering assortment of pricing plans and service level agreements.

What Cloud Computing Customers Want: Clarity, Simplicity, Support

The lines between cloud providers and cloud consumers keep getting fuzzier every day. Many enterprises are engaged in both offering services through their own clouds, as well as subscribing to cloud services from public providers. To meet the consumption side of the equation, there is now a mega-industry of public cloud service providers that are aggressively competing for this online market. Vendors within this mega-industry are overwhelming customers with a bewildering assortment of pricing plans and service level agreements.

How Do You Tap Into A Niche Audience?

All diehard fans of indie music share the same fear — that their favorite bands will become wildly popular. Mainstream success triggers a downward spiral. Commercialism sucks out everything that was once pure and original. When a former indie darling starts singing corporate jingles, fans hear funeral bells.

Tips for Small Business on Building an Engaged Social Presence [video]

The Magic @ Ball of Social Media with Special Guest Ted Rubin   In this episode of “Magic @ Ball of Social Media,” our video series in which experts answer small business social media questions, we sit down with Ted Rubin, a leading social marketing strategist, brand evangelist and keynote speaker. Rubin provides actionable tips […]

The Case for Listening to the Maniacs

Marketers worry too much about the average consumer and don’t spend enough time thinking about “extreme” customers — those quasi-maniacs who passionately love or hate a brand. Because extreme consumers share other consumers’ thoughts but amplify them to the nth degree, they can lead market

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