Why Marketers Need To Listen To A Super Bowl Winning Quarterback And Wide Receiver

Not sure if you heard or not but the Super Bowl is this coming Sunday. Just felt it my duty to remind you all of that in case you were, say, on another planet the last week or so. Unlike any event in the entire world, the Super Bowl is of course the culmination and ... Read more

Forget traditional quotas. You'll perform better doing this instead

It‘s time for more straight talk today on goal setting. So let me ask you this: What IS your quota this year? How about your revenue goal? I‘ll bet it hasn‘t gone down.
Performance-Based Goals
Can be motivating – if you have the skills to achieve them.
In sales we‘re usually dealing with performance-based goals like, achieving 120% of quota or earning $200,000. Sometimes these types of goals can be extraordinarily motivating – especially if you‘re confident that you have the knowledge and skills to achieve them.

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