How college loans exploit students for profit | Sajay Samuel

"Once upon a time in America," says professor Sajay Samuel, "going to college did not mean graduating with debt." Today, higher education has become a consumer product -- costs have skyrocketed, saddling students with a combined debt of over $1 trillion, while universities and loan companies make massive profits. Samuel proposes a radical solution: link tuition costs to a degree's expected earnings, so that students can make informed decisions about their future, restore their love of learning and contribute to the world in a meaningful way.

Direct Marketing vs. Wholesale Marketing: How Steve Madden organizes and optimizes its $1.4 billion shoe empire

Like many brands, Steve Madden sells to customers through many different channels. For example, 80% of the brand’s sales are wholesale, while 20% are direct to consumer. In this interview, Mark Friedman, President of Ecommerce, Steve Madden, told Daniel Burstein, Director of Editorial Content, MarketingSherpa, about how the brand learns about customer preferences, creates a unique value proposition, and the low-hanging fruit he’s discovered.

How to Overcome the “We are Handling That In House”

If you are trying to set appointments for an outside sales team, or even if you’re trying to generate leads so you can do an over the phone demo later, then you know all about put offs and stalls.  While I’ve previously discussed the common ones like, “I’m not interested,” and “Just email me something,” there others that are somewhat harder to overcome…
One of the more frequently encountered objections is “We handle that in house so we don’t need you.”  
Many sales reps are taught the normal, “old school” approaches of things like:

The Chinese zodiac, explained | ShaoLan Hsueh

A quarter of the world's population cares a lot about the Chinese zodiac. Even if you don't believe in it, you'd be wise to know how it works, says technologist and entrepreneur ShaoLan Hseuh. In this fun, informative talk, ShaoLan shares some tips for understanding the ancient tradition and describes how it's believed to influence your personality, career, marriage prospects and how you'll do in a given year. What does your sign say about you?

Children Can Teach “Us”… Let’s Not Miss Those Lessons!

We talk and write a lot about what we are teaching our children and what they are learning from us – but if we only focus on one side of this teaching/learning relationship, we are missing some of the greatest examples of our lives… let’s remember all we can learn from our children. 1. Be ... Read more

Samsung, Partners Have a Battle Plan to Sell KNOX Customization

The Bring Your Own Device (BYOD) movement comes with benefits and challenges. Employees who use their personal and preferred mobile devices are likely happier and thus more productive, but managing and securing those phones and tablets requires more dynamic solutions than were necessary in the one-device-fits-all era.

Samsung, Windows 10 Driving 2-in-1 Device Adoption with Samsung TabProS

Dinosaurs are lurking in every office. You see them all the time. In a conference table or break-room counter, suddenly someone heaves out one of these ancient creatures. Their weight often causes a heavy thud & their huffing & puffing to stay cool generates a persistent hum. Most people just stare in disbelief that these relics are still on the prowl.

Every piece of art you've ever wanted to see -- up close and searchable | Amit Sood

What does a cultural Big Bang look like? For Amit Sood, director of Google's Cultural Institute and Art Project, it's an online platform where anyone can explore the world's greatest collections of art and artifacts in vivid, lifelike detail. Join Sood and Google artist in residence Cyril Diagne in a mind-bending demo of experiments from the Cultural Institute and glimpse the exciting future of accessibility to arts and culture.

How Mediation Works

When negotiators can’t come to agreement but want to avoid an expensive, time-consuming, and potentially rancorous lawsuit, mediation is often their most logical choice. Mediation can help to resolve a wide range of disputes. A divorcing couple that can’t reach agreement on child custody might try mediation. So might siblings who disagree about issues related
The post How Mediation Works appeared first on PON - Program on Negotiation at Harvard Law School.

How Integrating Customer Service and Marketing Can Build Successful Consumer Marketing

Katie Laird, Director of Social Marketing, Blinds.com shares a few examples on how her team utilized their customer feedback to engage with their followers to help make the buying experience exceptional. Read on to find out how you can apply the takeaways to your company's marketing strategy.

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