Should We Take the Word “Media” out of Social Media? ~via @InsideCXM

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  There is absolutely no doubt in my mind that social conversation has changed the way business gets done. People have argued with me about this, but the simple fact of the matter is, the change hasn’t been brought about by the social “industry” so much as by the way people use technology and social […]

Data Security: Why transparency matters in an era of breaches

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This MarketingSherpa Blog post features a video interview conducted by Daniel Burstein, Director of Editorial Content, MECLABS, with James Koons, Chief Privacy Officer, Listrak. They discussed why transparency around privacy issues is critical to customer engagement.

International Negotiation Skills: Before Apologizing, Consider the Culture

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In 2004, after Japanese regulators shut down Citigroup’s private bank in the country for breaking numerous laws, then-CEO Charles O. Prince made headlines by traveling to Japan, bowing deeply before television cameras, and apologizing for his firm’s mistakes. As unusual as it seemed in American eyes, the public apology was widely seen in Japan as a necessary first step in restarting Citigroup’s operations there.

Collecting Customer Data: The Trust Exchange ~via @InsideCXM

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  Big Data. Big Brother. The NSA debacle. People in the United States are feeling vulnerable. And with all the publicity surrounding online security hacks and stolen account numbers (not to mention all-out identity theft), is it any wonder that consumers are leery of giving brands their personal information? Today’s customers are very protective of […]

TED: Catherine Crump: The small and surprisingly dangerous detail the police track about you - Catherine Crump (2014)

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A very unsexy-sounding piece of technology could mean that the police know where you go, with whom, and when: the automatic license plate reader. These cameras are innocuously placed all across small-town America to catch known criminals, but as lawyer and TED Fellow Catherine Crump shows, the data they collect in aggregate could have disastrous consequences for everyone the world over.

Airbus A380 vs. Boeing 787 Revisited

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Eight and a half years ago, my friend Tim Pollak and I predicted in this column, that the Airbus A380 would turn out to be a commercial flop. Now, according to Bloomberg, “Airbus Group NV (AIR) raised the prospect of discontinuing its A380 superjumbo as soon as 2018, the first admission that it may have misjudged […]

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