Neustar's Plan To Fuel Data-driven Consumer Marketing

Submitted by on

I dislike the term “big data”. It’s impersonal and misses the point of modern marketing which is to create more personalized experiences for customers at every touch point regardless of device. However, no matter whether you call it big or small, data is essential to modern marketers – the right data and actionable data.

Microsoft Azure Plans to Step Into the Internet of Things Market

Submitted by on

by Angela Guess Writing for InfoQ, Janakiram MSV recently reported, “At the Convergence 2015 event in Atlanta, Microsoft’s CEO Satya Nadella announced Azure IoT Suite – an integrated offering that brings multiple Microsoft IoT assets together. Azure IoT Suite is a cloud service that enables billing, monitoring and analytics for Internet of Things solutions. It…
The post Microsoft Azure Plans to Step Into the Internet of Things Market appeared first on DATAVERSITY.

Why Meerkat, the breakout app of SXSW, is more than a flash in the pan

Submitted by on

AUSTIN—Meerkat is either the most annoying or groundbreaking app to strike it big at the South by Southwest Interactive festival. Live-streaming video, particularly on Twitter, has incredible potential: Meerkat has already been used to show the world a demonstration from Ferguson and a U.S. Secretary of Commerce swearing-in ceremony. But most of the 3-week-old iOS app’s 100,000-plus users are live-streaming complete garbage, like endless shaky clips of other people using Meerkat.

8 Ways You Waste Precious Resources on Your Content Marketing

Submitted by on

With so much hype around the “right” and “wrong” ways to practice content marketing, some brands end up wasting time and money on unnecessary activities. Steer clear of these eight ways businesses waste their resources.Continue reading →
The post 8 Ways You Waste Precious Resources on Your Content Marketing  appeared first on Content Marketing Institute.

Customer Experience and Customer Engagement: Do You Know the Difference?

Submitted by on

We all have a love-hate relationship with business talk. On one hand, it gives a standard set of terms that allow us to communicate efficiently, and there’s no... Read More
The post Customer Experience and Customer Engagement: Do You Know the Difference? appeared first on Hootsuite Social Media Management.

Beware of Skimming Devices Installed on the ATM Vestibule Doors

Submitted by on

Despite anti-skimmer ATM Lobby access control system available in the market, we have seen a number of incidents in recent years where criminals used card skimmers at ATM doors.

Few years back, cyber criminals started using card skimmers on the door of the ATM vestibule, where customers have to slide their credit or debit cards to gain access to the ATM.

The typical ATM Skimming

Pages