Social media marketing: it’s about more than nice-looking profiles

The web is the primary tool in market globalisation. Borders and distance are no longer a hindrance in getting people to buy and sell services or products. Social media marketing is becoming a top priority for many website developers and this is encouraged by the huge success of the popular social media channels. Various social […]

SaaS developer unleashes Quickbooks integration

Written by: Peter Dinham | Published in: Cloud AccountingInventory management software-as-a-service (SaaS) developer, Unleashed Software, has announced an integration with Intuit’s QuickBooks Online business and financial management software which it says increases the value of cloud-based inventory management systems for medium-sized organisations.

Digital Transformation Starts with Reimagining the Customer Experience

All customers are not created equal. This is also true for relationships. No business has the same relationship with their customers as you intend to have with yours. The thing is though, you must first define what a relationship with your customer looks and feels like and in turn, how they would describe it to ... Read more

What is customer service for?

Customer service is difficult, expensive and unpredictable. But it’s a mistake to assume that any particular example is automatically either good or bad. A company might spend almost nothing on customer service but still succeed in reaching its goals. Customer service succeeds when it accomplishes what the organization sets out to accomplish. Google doesn’t have ... Read more

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