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Autumn is for Automation: Don't Let Your Email Fall Off Track

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As summer turns to autumn, it’s easy for anyone to get distracted by the changing colors and mild temperatures. However, the cool breeze of fall should also remind you of the upcoming winter and holiday seasons. For marketers, now is the perfect time to prepare for the shopping frenzy ahead, and at the top of your to-do list should be setting up email automation.

The richest tech tycoons in 14 major countries around the world

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Bill Gates, Larry Ellison, and Jeff Bezos are among some of the wealthiest tech tycoons here in the U.S.  But there are plenty of extremely wealthy tech executives across the globe who are making major contributions to their country's tech scenes. With the help of Forbes' Billionaires List, we've rounded up the wealthiest tech tycoons in 14 countries across the globe.

What can you do to get better? Follow the masters.

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I began this year in retrospect by reading a 60-year-old book on the masters of selling. The book, titled “America’s Twelve Master Salesmen,” was written and published by B.C. Forbes & Sons in 1953.
The book was based on the fact that each one of these master salespeople had one extremely powerful overriding principle or philosophy upon which his or her success was based.

Six New Ways to Handle: “I need to talk to my boss/partner/corporate” etc

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The stall, “I need to speak with someone” is as old as “The price is too high” objection.  Despite it being around before all sales reps working today were born, most still have trouble overcoming it.  You’d think that with all the good rebuttals and techniques that have been written for it they might have figured it out, but, alas, most reps still struggle with it. 

Who is the real decision maker? Find out or lose the sale.

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The prospect tells you, “I only need one more approval and the order is yours.”  
For joy, for joy -- the order is mine! --- Eh, eh, eh  -- don’t celebrate too soon. The one last person needed to approve, is the real decision maker. The boss. The guy you were supposed to be talking to in the first place. The one person who can say “no,” and there’s no possibility of reversing it. Rut-row.

Ten New Ways to Handle the Objection: “The Price is Too High”

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The price is too high is an objection that is as old has humanity itself.  If you think hard enough, I’m sure you can see the ancient Egyptians walking around an outdoor marketplace haggling with sellers using this very objection.  And if you think even harder, you can probably envision weak sellers dropping their prices to make a sale.  Things haven’t changed much in four thousand years, have they?

The BIG Secrets of Enthusiastic Emotional Engagement.

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What is engagement?
Better stated, how can you engage other people to become interested in you and your product or service? Dale Carnegie (How to Win Friends and Influence People) says by becoming interested in them. And he’s partially right.
The reality, and the secret of engagement is that BOTH people must be mutually engaged and mutually interested, and BOTH people must be intellectually stimulated and emotionally connected. Otherwise it’s just a conversation that will be forgotten, unless the salesperson is taking notes. #notlikely.

Want to Start Making an Attitude Change? Take Attitude Actions.

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I define attitude as, “The way you dedicate yourself to the way you think.” Think negative or think positive is a choice and a process. Negative is (unfortunately) an instinctive process. Positive is a learned self-discipline that must be studied and practiced every day.
To achieve a POSITIVE attitude, or as I have named it, a “YES! Attitude,” you must take physical, verbal, and mental ACTIONS. Here are a few short chunks of attitude “awareness and actions” that will help put you (or keep you) on the positive path.

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