Articles from Best Sales (trending on the web)

The BIG Secrets of Enthusiastic Emotional Engagement

The BIG Secrets of Enthusiastic Emotional Engagement.
What is engagement?
Better stated, how can you engage other people to become interested in you and your product or service? Dale Carnegie (How to Win Friends and Influence People) says by becoming genuinely interested in them. And he’s partially right. 

Game Day Strategies for an Email Marketing Touchdown

Similar to the Super Bowl and its commercial ads that viewers anticipate for months ahead of time, email marketing campaigns have the ability to reach millions of people. But in order for this to happen, marketers need to prepare strategically and execute with precision when campaign day comes.
Read on for four email marketing strategies that will help your campaigns win year-round and turn your contacts into brand cheerleaders.

Ask for the Sale Five Times – At Least!

Ask for the Sale Five Times – At Least!
By Mike Brooks, Mr. Inside Sales
 
How many times have you seen a commercial (either a TV ad, a public billboard, ad in a magazine, etc.) for Coke-a-Cola?  Perhaps I should say how many times a DAY do you see one?
Now you’d think that people already know about Coke-a-Cola, but did you know that Coke still spends billions of dollars a year on advertisements? 
Why do you think that is?

Versatile Vocations: What It Takes to Be a Top Sales Executive

Versatile Vocations: What It Takes to Be a Top Sales Executive
By Chandana Das
 
Being a sales exec can lead to jobs in many different industries. Here’s how to become one so that you can have a versatile career selling anything, anywhere.
 
Make Yourself Invaluable
 
High-income sellers are usually in the B2B market. Business-to-consumer markets are typically high-volume, but low ticket-item sales. In a consumer market, you almost have to be willing to sell to a large number of people and offer something relatively inexpensive. 

2016 New Year’s Resolutions

2016 New Year’s Resolutions
By Tony Cole, President & CEO, Anthony Cole Training Group
 
Here we are, once again at the start of a new year. As you look ahead, what are your goals? What are the goals for your team and what concerns you most? As a sales manager or VP of Sales, I am certain that you could come up with a long list of to-dos that, if well-executed, would bring you great success in 2016.

I’m sorry, I didn’t hear you. Could you repeat that?

I’m sorry, I didn’t hear you. Could you repeat that? 
 
“I didn’t hear you.”
No, you weren’t listening.
 
“Our people need to listen better.”
No, your people need to understand WHY they don’t listen.
 
REALITY: You quit paying attention for one reason or another, AND blame it on the person talking to you. Two rudes don’t make a right.
 
How do you listen? That’s both a question and an enigma. Listening is one of the BIG THREE in selling, the other two are asking (engaging), and being friendly.

The ROI Trap: The Dangers of Neglecting Untrackable Engagements

The ROI Trap: The Dangers of Neglecting Untrackable Engagements
By Sharon Gillenwater
 
We live in a data-driven world, increasingly enabled by technologies that allow us to measure nearly everything. This is a joy for those who like to live by the numbers, but a burden for marketers who are expected to answer to management’s requests for metrics and ROI reports on every activity.

Ten New Ways to Handle, “We’re all set”

Ten New Ways to Handle, “We’re all set”
By Mike Brooks, www.MrInsideSales.com
 
I receive emails from my readers all the time asking me how to handle various objections and resistance statements.  A common request I get is how to handle the initial resistance statement “We are all set.”  A variation of this is anything along the lines of:
 
“We are O.K. with our present system” 
OR 
“We’ve already got a company that handles that”
OR
“We’re fine for right now”
 

When Prospects Ask “What’s the Price?” Question

HOW DO YOU RESPOND TO CUSTOMERS WHO WANT TO KNOW YOUR PRICE RIGHT AWAY?
So… quick clarification question before giving my answer…
A) Is this a call-in and the prospect says, “What’s your best price”?
B) Is this a call-in and the prospect says, “I’m calling to get some pricing information on your XYZ”?
C) Is this a cold call and the prospect soon after your Opening Value Statement (what you say after “Hello, my name is…”) asked you about price?

Two Great New Year’s Questions for Your Clients

Two Great New Year’s Questions for Your Clients
By Mike Brooks, www.MrInsideSales.com
 
 
Welcome back to the office, how do you feel?  Overwhelmed?  Under pressure already? 
 
If so, then you’re not alone.  Most company’s management and sales teams are under immediate pressure already to begin accomplishing their new goals and sales targets.  In fact, this pressure is also felt in the accounting department, the marketing department, and everywhere else.  You can probably feel it in your company, too.

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