Resonate with your Customers – Market your Master Specialization

As a marketer, this past year has been an exciting journey for me. We created and launched a dynamic marketing strategy for Master Specialization. We’ve created digital, social and demand generation strategies along with compelling content, to help you develop a strong and memorable brand for your company.

Get Sharper, Stronger, Faster: Build MBA-Type Practices in Your MSP Business

Those who achieve business excellence understand it’s definitely not a destination or a one-and-done event. Maintaining that level of quality requires continual evaluation and adjustments, and typically involves a high degree of ongoing research and analysis to help steer an effective long-term strategy.

Partners Take Center Stage with Intercloud

Yesterday's Cisco announcements illustrate the momentum we’ve seen thus far for Cisco’s approach to cloud. Partners across the globe are very eager to engage and understand what roles they can play to help them meet their customer’s needs for choice, flexibility, security, and compliance. As more clouds connect, opportunities for our partners to extend value and become more relevant with their customers increase.

CompTIA’s Rigorous Trustmark Process Pays off for TeamLogic IT

Management of some newly formed IT services firms can spend months fine-tuning their offerings before undertaking other initiatives designed to build business, but TeamLogic IT-Memphis moves a little bit faster than that. Owner Drayton Mayers began working toward earning a vendor-agnostic credential almost immediately after the company opened its doors — a move that has helped them win new clients and land new contracts.

Build trust with clients and expand your business by deepening expertise in IBM Software

During the 2nd half of 2013, Hurwitz & Associates interviewed IBM Software Business Partners to ascertain what factors they attributed to their success. What we discovered was that amongst other elements, successful Business Partners leveraged IBM’s software certification and accreditation programs as a way to build and expand their businesses.

Turning Hybrid Cloud Conversations into Opportunities

We have heard of the different cloud computing models of public, private and hybrid. However, what are the major considerations for CIOs when adopting the right cloud computing models for the long haul, in coping with the increasing demands of business users and exploding data volumes?

ShellShock: What you need to know about the Bash Bug vulnerability

A new vulnerability has been found that potentially affects most versions of the Linux and Unix operating systems, in addition to Mac OS X. Known as the “Bash Bug” or “ShellShock,” the GNU Bash Remote Code Execution Vulnerability (CVE-2014-6271) could allow an attacker to gain control over a targeted computer if exploited successfully.

Office 365™ service module offers MSPs the best of both worlds

Life for a managed services provider (MSP) is seldom straightforward. Support staff in the service center have long had to juggle between screens as they log in and out of numerous applications from different vendors in the course of their day-to-day remote management operations.