'Shiny Object Syndrome'
With so much demand and so little supply, IT talent, especially engineers, have lots of options. "If you want to do something different, it's not hard to get three or four job offers," Cadigan says. "Engineers have so much choice." The challenge is how to keep those folks once they've been hired. "You have to be a great place where people want to hang out. You have to provide a compelling experience for a period of time; look at employees as vendors for a period of time. They're joining a boss or a project, not a company. For old-world companies, this is scary."