Dell EMC's Cook: Partners Warming Up To New Marketing Initiative

You launched the Partner Marketing Institute in May. How has it been received by solution providers?

We've had phenomenal feedback on the partners going live with the platform. We've had just under a couple thousand partners that have supplementally -- just since launch, frankly, which was in early May -- [they] are leveraging the digital platform and leveraging the collateral assets that we put out there in addition to the information that we put out there around search. That I think is a testament to early engagement. In a real short period of time people have already put this to work.