What Partners Like (And Dislike) About Cisco's New Enterprise Licensing Agreements

cisco ela

Don't Like: Sub-Specializations 

Partners said if Cisco wanted to hit the ground running, it should cut out the sub-specializations needed to sell certain EA's licensing.

In order to sell a EA, partners need to own a Cisco advanced architecture specialization in the specific technology segment – either collaboration, security and Cisco ONE infrastructure. For example, partners wanting to sell a collaboration EA must own an Advanced Collaboration Architecture Specialization.

However, there are also some sub-specializations partners need to obtain to sell a specific EA. For example, to offer the Customer Collaboration Suite, partners need to be a certified Authorized Technology Provider (ATP). A partner is required to be a Cisco Contact Center APT to sell a contact center EA, as another example.