Women Of The Channel: 5 Insights On Resources, Strategy

Women's Thoughts On The Channel

The Channel Company distributed a survey to up to 65 women before the Women of the Channel West conference in San Francisco recently to learn more about vendor and distributor relationships, marketing strategies, and challenges in the workplace.

The survey asked women what their outlook was for the channel, what was working with top CEOs in the workplace, and what marketing techniques were successful. Following are five points Women of the Channel made about the channel and their role in the workplace.