TIP 1: Experience Is Hard To Resist

You don't have to settle for a newbie.

Your business is special, and deserves a partner with longevity, one that's been in the game long enough to have many successful activations under its belt. A capable, recognized company is attractive, but that alone just isn’t enough.

"The more experience, tools and tricks a distributor has, the more guarantee there is for a smooth, efficient implementation in which nothing gets missed," Paul said. "Specifically, look for metrics that show a healthy practice; this means high trial conversion, service usage, and customer retention figures."