In Tight Talent Market, Acknowledgement Works

Now more than ever, companies that do business in the channel need to pay attention to their recruitment, hiring and employee retention practices.

A widely acknowledged talent shortage, heated competition and an ongoing industrywide shift away from a capital expenditure model to a subscription-based services model mean organizations are forced to address staffing needs with less time, and money.

Organizations under this kind of pressure might want to get back to basics when it comes to hiring and retention practices, according to Laura Garnett in a recent piece for Inc.com.

Garnett argues that acknowledgement, the simple act of showing one's appreciation, can make a significant impact on hiring and retention. In a Q&A with The Trade Desk's Barry Marshall, Garnett goes over several areas where acknowledgement makes a difference.

"The leaders who acknowledge others in their existence and appreciate their work the ones that get followed," Garnett argues.

Garnett cites a Globoforce study in which 89 percent of respondents said they are more motivated by being told what they are doing right rather than being told what they are doing wrong

"By taking the time to acknowledge each individual's ability to contribute to the organizations success, we challenged our recruiting team to think out of the box for unique and cost-efficient ways to increase our candidate pipeline," Marshall says.

Click here to check out the complete Q&A.