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BlackBerry Rejects Mainstream Smartphones For Profitable Niche Markets

BlackBerry took to stage at this year's Mobile World Congress to reveal two new handsets powered by its BB10 operating system. The handsets focus on specific areas of the market, and it appears that BlackBerry has fully embraced its current place in the pecking order as a boutique smartphone manufacturer, delivering value with highly targeted niche hardware.

Bits Blog: Flipkart of India, to Bolster Its Tech Credentials, Hires Former Google Executive

Punit Soni, who led product management at Motorola Mobility when it was owned by Google, will oversee current and future products for Flipkart, an e-commerce start-up that wants to gain a foothold in Silicon Valley.

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