Dun & Bradstreet Overviews Three Approaches to Building an Omnichannel Marketing Strategy

This MarketingSherpa blog post features a video interview conducted by Courtney Eckerle, Managing Editor, MarketingSherpa, with Jeannine D’Allegro, Global Digital Senior Vice President of Marketing, and her colleague, Jacquelyn Kearns, Senior Vice President, both of Dun & Bradstreet. They briefly discussed the key elements to developing an omni-channel marketing strategy.