Dispute Resolution with Spotify? Taylor Swift Shakes It Off
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In negotiation, our success often hinges on our bargaining power—which in turn can depend on forces beyond our control. That truism was highlighted in two recent disputes arising from business negotiations over the pricing of copyrighted material in the digital era, one from the music world, the other from publishing. First, country-music star Taylor Swift injected new life into the stagnating music industry with the October release of her first pop album, “1989.” The album sold 1.287 million copies in the United States in its first week, instantly becoming 2014’s bestseller to date. Amid the win-win-win news for Swift, her fans, and the music industry, there was one clear loser, however: Spotify, the world’s most popular music-streaming service.