Articles from Best Marketing (trending on the web)

Unpublished

Why digital marketing and salespeople urgently need to get together

Submitted by on

Both the sales and marketing functions have been significantly impacted by the arrival of the connected customer plus a new set of digital tools, devices and platforms.
Brand marketers and sales teams need to adopt to the new world order or risk serious business consequences. At its core, the change required is one of mindset. There is no prescribed path, so brands need to experiment and teams need to be in a constant learning mode.
Whenever one tries something new, failure is a very real risk. Yet, it’s not because we might fail that we should not act.

Unpublished

Why digital marketing and salespeople urgently need to get together

Submitted by on

Both the sales and marketing functions have been significantly impacted by the arrival of the connected customer plus a new set of digital tools, devices and platforms.
Brand marketers and sales teams need to adopt to the new world order or risk serious business consequences. At its core, the change required is one of mindset. There is no prescribed path, so brands need to experiment and teams need to be in a constant learning mode.
Whenever one tries something new, failure is a very real risk. Yet, it’s not because we might fail that we should not act.

Unpublished

Why digital marketing and salespeople urgently need to get together

Submitted by on

Both the sales and marketing functions have been significantly impacted by the arrival of the connected customer plus a new set of digital tools, devices and platforms.
Brand marketers and sales teams need to adopt to the new world order or risk serious business consequences. At its core, the change required is one of mindset. There is no prescribed path, so brands need to experiment and teams need to be in a constant learning mode.
Whenever one tries something new, failure is a very real risk. Yet, it’s not because we might fail that we should not act.

Unpublished

Why digital marketing and salespeople urgently need to get together

Submitted by on

Both the sales and marketing functions have been significantly impacted by the arrival of the connected customer plus a new set of digital tools, devices and platforms.
Brand marketers and sales teams need to adopt to the new world order or risk serious business consequences. At its core, the change required is one of mindset. There is no prescribed path, so brands need to experiment and teams need to be in a constant learning mode.
Whenever one tries something new, failure is a very real risk. Yet, it’s not because we might fail that we should not act.

Stop Stealing Dreams: The wasteful fraud of sorting for youth meritocracy

Submitted by on

“Sorry, you didn’t make the team. We did the cuts today.” “We did play auditions all day yesterday, and so many people turned out, there just wasn’t a role for you. We picked people who were more talented.” “You’re on the bench until your skills improve. We want to win.” Ask the well-meaning coaches and […]

Stop Stealing Dreams: The wasteful fraud of sorting for youth meritocracy

Submitted by on

“Sorry, you didn’t make the team. We did the cuts today.” “We did play auditions all day yesterday, and so many people turned out, there just wasn’t a role for you. We picked people who were more talented.” “You’re on the bench until your skills improve. We want to win.” Ask the well-meaning coaches and […]

Stop Stealing Dreams: The wasteful fraud of sorting for youth meritocracy

Submitted by on

“Sorry, you didn’t make the team. We did the cuts today.” “We did play auditions all day yesterday, and so many people turned out, there just wasn’t a role for you. We picked people who were more talented.” “You’re on the bench until your skills improve. We want to win.” Ask the well-meaning coaches and […]

Stop Stealing Dreams: The wasteful fraud of sorting for youth meritocracy

Submitted by on

“Sorry, you didn’t make the team. We did the cuts today.” “We did play auditions all day yesterday, and so many people turned out, there just wasn’t a role for you. We picked people who were more talented.” “You’re on the bench until your skills improve. We want to win.” Ask the well-meaning coaches and […]

Stop Stealing Dreams: The wasteful fraud of sorting for youth meritocracy

Submitted by on

“Sorry, you didn’t make the team. We did the cuts today.” “We did play auditions all day yesterday, and so many people turned out, there just wasn’t a role for you. We picked people who were more talented.” “You’re on the bench until your skills improve. We want to win.” Ask the well-meaning coaches and […]

Stop Stealing Dreams: The wasteful fraud of sorting for youth meritocracy

Submitted by on

“Sorry, you didn’t make the team. We did the cuts today.” “We did play auditions all day yesterday, and so many people turned out, there just wasn’t a role for you. We picked people who were more talented.” “You’re on the bench until your skills improve. We want to win.” Ask the well-meaning coaches and […]

Pages